CHANGE OF NAME: EVOBUS BECOMES DAIMLER BUSES, BENEFITING FROM BRAND AWARENESS IN THE FUTURE
On 12 July 2023, EvoBus GmbH, a wholly owned subsidiary of the Daimler Buses segment at Daimler Truck, will be renamed to Daimler Buses GmbH. The name change will take place throughout Europe and applies accordingly to all national companies.
The associated service centres, previously known as “BusWorld Home”, will also be given a new name and rebranded as Daimler Buses Service Centers starting in mid-July. The former EvoBus GmbH will benefit from the brand’s awareness throughout all business units and underscore its affiliation with the Grupo Daimler Truck at the same time.
Till Oberwörder, CEO of Daimler Buses: «With EvoBus, we have been very successful for almost three decades and we are proud of that. We are now looking forward to a new chapter as Daimler Buses GmbH — and we have a lot in store for ourselves: we want to lead the transformation of our industry to emission-free mobility and win over customers and talent. The new name will help us achieve this because operating under this brand will mean we won’t have to do much explaining».
Setra ComfortClass — One of the brand’s most marketed models — Source: Setra
After the merger of Mercedes-Benz Omnibusse with the Kässbohrer Setra brand, the bus and coach manufacturers merged under the EvoBus umbrella brand 28 years ago. Since then, the company has grown continuously and stands for high-quality buses and coaches in all segments. Today, it has a workforce of about 10.000 and 13 subsidiaries throughout Europe.
About the Daimler Buses segment
As one of the world’s leading bus and coach manufacturers with numerous national companies, the Daimler Buses segment at Daimler Truck is responsible for the global activities of the Mercedes-Benz, Setra, OMNIplus and BusStore bus, coach and service brands.
Daimler Buses’ product lineup ranges from coaches, intercity buses, city buses and special-purpose buses to bus chassis. In addition to the production and sales of new buses as well as coaches, Daimler Buses also boasts a global service network and offers comprehensive services centring around the vehicles to a marketplace for used buses as well as coaches.
Daimler Buses sites include Daimler Buses GmbH with numerous subsidiaries throughout Europe, Daimler Buses Latin America in Brazil, Daimler Buses Mexico, Daimler Coaches North America and the bus business of Mercedes-Benz Türk A.Ş in Turkey.