LAUNCHED THE NEW FORD PRO TRANSIT CUSTOM

FORD PRO HAS JUST LAUNCHED THE NEW TRANSIT CUSTOM COMMERCIAL VEHICLE IN EUROPE

The all-new Transit Custom commercial vehicle from Ford Pro is now launching across Europe, enabling small and medium businesses to achieve new levels of productivity.

The next generation of Europe’s best-selling one-tonne van is fully integrated with Ford Pro’s digital ecosystem of software and services to help businesses reduce cost of ownership, work more effectively, and simplify management of their commercial vehicles.

Ford engineers developed an all-new platform designed to optimise load carrying and access, improve driver comfort and convenience, and deliver outstanding performance and handling. The advanced design supports multiple high-efficiency powertrains including plug-in hybrid and new-to-Transit Custom all-wheel drive options, while delivering uncompromised cargo space.

Inspired by customer insights, all-new Transit Custom offers a range of segment-first features and digital experiences to help maximise productivity during the working day, including an innovative tilting steering wheel, time-saving Delivery Assist, digitised conversions with Upfit Integration System, new Exit Warning safety technology, and the versatile MultiCab bodystyle.

The most comprehensive ever Transit Custom range will be completed by the electric E-Transit Custom, which will dramatically simplify the transition to electric vehicles for small businesses.

«Our all-new Transit Custom has a hard act to follow — Europe’s top-selling van and last year’s best-selling vehicle overall in the UK — so we’ve pulled out all the stops to deliver another huge leap forward for our customers», said Hans Schep, general manager, Ford Pro, Europe.

«The new generation Transit Custom’s ground-up new design, unmatched connected ecosystem and innovative customer experiences will redefine productivity for our customers in the new connected era».

With its combination of customer-led vehicle design and cloud-connected support from the Ford Pro ecosystem, the all-new Transit Custom will set a new benchmark for what small and medium businesses — comprising 99% of companies in Europe and worth €786 billion to Europe’s economy — can expect from a commercial vehicle.

Transit Custom models with EcoBlue diesel engines are already in production, with deliveries commencing in Q4 2023. Customers can also now order a full range of variants including plugin hybrid models for delivery from spring 2024, with the electric E-Transit Custom scheduled to follow later in summer 2024.